Hospitality Branding & Web Design That Inspires and Converts

Helping hotels and restaurants build unique brands and websites that drive bookings, revenue, and create unforgettable experiences.

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For context: Most branding and logo work ends up around $15K–$50K. Full brand identity + website projects average between $75K–$150K.

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We’re not the BS-filled agency you’ve dealt with before.  We’re fast, efficient, and straightforward.

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Our Services

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Branding & Identity

Brand Strategy

Brand Visual ID

Logo Design

Brand Guidelines & Asset Library

Web Design & Development

UI/UX & Journey Mapping

Website Design & Design Systems

Full-Stack Development

SEO/CRO

Ongoing Support

Top & Bottom of Funnel Sales & Marketing Assets

Multi Platform Campaigns

Case Studies & Whitepaper Design

Editable Pitch & Presentation Decks

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Brand investment that delivers real returns.

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“I have had the opportunity to work with Craft & Root on several design projects, including the launch of a handful of hospitality brands and websites. Craft & Root has a very thorough method to their design work. Each step in the process is fun, but even more enjoyable is seeing the success of the brand come to life after their work is complete.”

Elsie Florio

Vice President | Marketing PM HOTEL GROUP

“I cannot recommend Craft and Root enough! I have worked with them for over a year on many projects, both digital and print and have been extremely happy with every result. They always provide excellent communication, quick turnaround times, and offer their advice to make sure you get the best outcome for your business needs. If you are looking to build an authentic brand experience, this is the team to help you do it!“

Danielle Hunter

Marketing Director, EPHP

“Over the past 10 years I have exclusively gone to Craft & Root for all my design needs. Ariel & her team always understand our brands’ goals and create designs that far exceed my wildest dreams. Frena has developed an immediate following in NYC and is already receiving a great response for the branding we’ve put together.”

Stephen Vaknin

Owner, Frena Restaurant

The numbers speak for themselves

We provide a full range of branding, creative, & design services
to businesses looking to grow, raise funds, go public, or enter new markets.

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Years of award-winning branding and design

$ 567890123450123456789001234567890 M

Enterprise brand value entrusted to our agency and experts

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Client brand & design transformations completed

No games. Just results.

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We’re clear, ethical and human.

We’re allergic to vague timelines.

We charge fair rates and show our work.

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EPHP Jackson Hole

Services Provided

Branding & Identity, Website Design and Development, Ongoing Support

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“I have worked with Craft & Root for over a year on many projects, both digital and print and have been extremely happy with every result. They always provide excellent communication, quick turnaround times, and an abundance of creativity that brings your vision to life. In every meeting, they are professional and a pleasure to work with, offering their advice and direction to make sure you get the best possible product and outcome for your projects and business needs.”

Danielle Hunter

Marketing Director, EPHP

Frena

Services Provided

Branding & Identity, Website Design and Development

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“Frena has developed an immediate following in NYC and is already receiving a great response for the branding we’ve put together. I have gone exclusively to C&R over the past 10 years for all of my design needs, and will continue to in the future. It’s a no brainer.”

Stephen Vaknin

Owner, Frena